The Conservatives have done a great job:
(1) blaming Gordon Brown for the financial crisis (when in fact he's widely recognized internationally as a saviour)
(2) Introducing ideologically-driven slash and burn cuts, half as much again than Labour deemed necessary, under the pretext that this is merely good housekeeping.
(3) directing those cuts onto the poorest families, when those who actually caused the crisis - bankers (the large Cameron and Clegg fortunes are both tied to banking/finance industry) - are now doing very well indeed.
Bring back Alastair Campbell, I say. Labour should be doing much better on the media front.